Source 27: Alaska Natural Gas Pipeline ad

ConocoPhillips Alaska Gas Line Ad 2008 (Youtube.com, 4/12/08)

Summary:

This is an advertisement created by ConocoPhillips to promote their proposal for the Alaska natural gas pipeline project.

Topic:

Should the Obama administration allocate large amounts of money ($150 billion) in this time of economic crisis to alternative energy sources?

Category:

Institution- business

What is it?

It is an advertisement made by the energy company ConocoPhillips that was found on youtube.com

Author:

ConocoPhillips

Accessed:

3/4/09

Support:

ConocoPhillips pipeline plan

This is an advertisement made by ConocoPhillips.  The information in the video is used to support the natural gas pipeline plan proposed by the company.  No further sources are stated.

Audience and Agenda:

ConocoPhillips is an internationally integrated energy company.  It is the fifth largest energy corporation.  It has an annual revenue or $188.52 billion.  It makes the majority of its revenue from oil and natural gas holdings.  It employs approximately 32,000 people worldwide.  This ad has 776 hits on Youtube.com.

Usefulness:

This advertisement makes the case for the gas line proposal made by ConocoPhillips for the natural gas reserves in Alaska.  It makes the claim that the proposal will create jobs and benefit the economy.   This is a good resource to see the argument that is being made in favor of the ConocoPhillips proposal.  However, it leaves out any information about competing proposals and the benefits and drawbacks of such proposals.  Advertisements are always good indicators of the angle that is being taken to persuade an audience in a certain direction.  They are usually one sided, but at least it is usually easy to tell what side they are on.

Works Cited:

About ConocoPhillips:

http://www.conocophillips.com/about/index.htm

http://en.wikipedia.org/wiki/ConocoPhillips

ConocoPhillips proposal:

http://www.angda.state.ak.us/DOCS/ConocoPhillips%20Presentation.pdf

http://www.denalipipeline.com/

Advertisement